What's a good structure for a research report?
In short: Simple versus complex answers or Q&A
How can I visualise complex ideas with simple forms?
My two cents Back in the days when I was working in a marketing agency, I created a collection of 13 visualisations to help my project manager friends imagine how they could visualise complex processes, learnings or strategies with simple shapes: What the experts say Obviously there are way more
How can you make your research age well?
What other say "Customer insights are like bananas. Yes. You read that right. Customer insights share the same issue with bananas. The only difference is that, with bananas, we know the issue - with customer insights, we tend to overlook it. And this is it: They have a limited shelf-
What are the different ways to recruit research participants?
In short: Start with the people around you and the people they recommend. Use a recruiting service like Testing Time to make your life easier.
How do you recruit users and testers?
In short: decide who to recruit and how. A recruiting agency can help a lot. Create an interview guide based on the five-act from the Design Sprint book.
Should I use family and friends in my prototyping testing sessions?
In short: Use your family and friends to recommend other people you can talk to.
Should feedback be free?
In short: Feedback from co-workers should be free. If it will directly improve something people use, feedback can be free. If it has a more indirect impacted on the person who shares the feedback it should be paid.
What are important elements to put in a screener?
In short: exclude participants, ddd an open-ended question to filter out low-quality participants, provide a catchall alternate option and don't ask questions that are already in the recruiting data of your recruiter system