Value and Impact of Service Design
How to sell the strategic part of Service Design?
In short: don't sell Service Design, sell the end result that people care about.
Value and Impact of Service Design
How to pitch Service Design?
In short: empathize before you pitch, tell a story, give real numbers and show for what it's great.
Basics of Service Design
What are the parts of the Service Design job I love the most, and which ones are the ones that I hate the most?
In short: I love workshops, conversations and synthesis. I hate: quantitative studies, scheduling, recruiting and sometimes the politics of it all.
Basics of Service Design
How to implement a service you deliver correctly?
In short: make sure that your service is of value for the people that use them, that it doesn't make the staff go crazy and that it's sustainable for both the company and the planet.
Basics of Service Design
What does a service designer do?
In short: Research, Sense-Making, Ideation, Prototyping, Testing and Implementation. And as everyone else: project management and lobbying.
Basics of Service Design
What are typical examples of industries in the service sector?
In short: insurance, education, knowledge and office work.
Basics of Service Design
Is Service Design strictly for digital services?
In short: definitely not. Service Design mixes all types of interaction.
Basics of Service Design
What is service thinking?
In short: an approach to imagine, prototype and build the interaction between humans and organizations.
Basics of Service Design
Is there a common acronym for Service Design?
In short: I use SD just for me, but I don't use acronyms when communicating with others.
Basics of Service Design
What are other names used for Service Design?
In short: Customer Experience, Experience Design, Service Engineering, UX, etc.
Basics of Service Design
Is this a product or a Service?
In short: if you can't touch it and it's made of several elements (website, phone call, etc.) it's a service.
Basics of Service Design
What is Service Design?
In short: Service Design helps organisations understand why people are so pissed about them and then fixes the problem.