Service Design Q&A Library

Find an answer to your Service Design Question in these answers written by Daniele, your fellow Service Design nerd.

192 posts

What information should be included in a research or design report?

In short: It really depends on the audience, so think about their needs, verify them and adapt your structure based on what you've learned before even starting the project.

What are examples of research reports?

Real-life research report examples * 10 Design Research Report Examples curated by Dennis Cheatham for Design Workbench * 31 user research report presentation templates and examples curated by Katryna Balboni for User Interviews Research report templates for different tools * Keynote and Powerpoint UX Research Report Template (paid) by Decoding Research * Pitch

What's a good structure for a research report?

In short: Simple versus complex answers or Q&A

How can I visualise complex ideas with simple forms?

My two cents Back in the days when I was working in a marketing agency, I created a collection of 13 visualisations to help my project manager friends imagine how they could visualise complex processes, learnings or strategies with simple shapes: What the experts say Obviously there are way more

How can you make your research age well?

What other say "Customer insights are like bananas. Yes. You read that right. Customer insights share the same issue with bananas. The only difference is that, with bananas, we know the issue - with customer insights, we tend to overlook it. And this is it: They have a limited shelf-

What are the different ways to recruit research participants?

In short: Start with the people around you and the people they recommend. Use a recruiting service like Testing Time to make your life easier.

How do you recruit users and testers?

In short: decide who to recruit and how. A recruiting agency can help a lot. Create an interview guide based on the five-act from the Design Sprint book.

Should I use family and friends in my prototyping testing sessions?

In short: Use your family and friends to recommend other people you can talk to.

Meet the creator

Hey lovely human, I'm Daniele.

I'm Daniele Catalanotto, I worked with clients from all over the world to help them improve their customer experience using simple Service Design principles. I've been blessed to be able to learn a lot. Today I want to share these learnings back with the community.